This post is from Dan Goodswen, who tweets from @dangoodswen
Do:
- Be interesting, funny and unique
- Use a consistent voice
- Be personal – brands should have as much personality as individuals
- Follow people with similar interests
- Follow people who follow your competitors
- Follow back – you’re not a celebrity
- Create lists to manage Tweeps you follow
- Engage in conversations with followers
- Ask your followers their opinions on current news and issues
- Greet new followers
- Mix in tweets about your brand/business with tweets about your day, fun facts etc.
- Retweet interesting tweets by your followers
- Respond to @ replies
- Make it clear where your links redirect to – people need to trust your links!
- Thank people who retweet you, or better yet, RT something original of theirs (search their timeline)
- Play games
- Check your facts – #futureday was a happy accident, but I should have checked before I tweeted!
- Use hashtags to help users find your content
- Join in with trending topics
- Click on other Tweeps’ content, watch their videos, read their articles, and send them positive comments
- Share the music you’re listening to, the film/show you’re watching
- Retweet Follow Fridays that mention you
- Do a Follow Friday for users you’ve engaged with
Do Not;
- Spam – limit your tweets per hour/per day
- Feed the trolls
- Aggressively follow and unfollow in bulk (I have been guilty of this)
- Populate your twitter feed with RSS
- Send out angry/tantrum tweets
- Tweet same piece of content more than once a day/a couple of times a week – enough is enough
- Take insults personally – if in doubt, kill them with kindness
- Swear/curse when unecessary – you might not care but Twitter has users of all ages/predispositions
- Unless a politician, a minister or a porn star (or Charlie Sheen) leave politics, sex and religion off the table
- Hate, spread prejudice, or air dirty laundry
- Troll others – ‘Tweet as you would like to be tweeted’
- Beg for retweets
- Beg a celebrity/twitter personality to follow you back
- Claim other people’s Tweets as your own – retweet, don’t republish
- Make light of international incidents, especially where lives have been lost (Are you listening, Gilbert?)
- Accidentally post something embarassing to the wrong account
I am @osakasaul in English / @SaulSay in Japanese
In Quora, I am Saul Fleischman
su.pr size it! http://su.pr/6AN178





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